GoodLife Home Loans®
Editorial Guidelines

Effective Date: October 29, 2020

Key Principles

We know that reverse mortgages can be challenging to navigate alone, and our goal is to empower readers with valuable information they can use to make informed decisions given their personal circumstances.

Reverse mortgages are heavily regulated products and we strive to simplify complex industry jargon common by writing in a clear, concise tone so that all readers can easily understand what these loans are and how they work.

Financial decisions should never be taken lightly, and we honor our responsibility to provide information that’s reliable, up-to-date, trustworthy, and accurate.

All editorial content published by GoodLife Home Loans® is carefully researched, fact-checked, and revised as needed to reflect changes in the industry.

The topics discussed on the GoodLife blog address relevant and consistent themes that aim to improve the quality of life in retirement.

Editorial Independence


GoodLife’s editorial team is independent and does not carry relationships with advertisers nor affiliates.

Subjective assessments within editorial content are based solely on the research and unbiased opinion of our staff.

We avoid conflict of interest and do not accept commission on the review of a product or service.

GoodLife’s messaging as a brand is distinct and clearly separated from the educational content we publish.

No Personal Advice

We provide our readers with honest information, but our editorial content should not be taken as personal advice.

Every situation is different and reverse mortgages may not be suitable for all readers, so it’s always important to talk to a professional for advice before making any decision that could carry a large financial impact.

Our staff takes pride in the quality of our original content and strives to leave pieces free of political concern. If you believe an article needs improvement, please contact us directly.

Our Authors

GoodLife’s editorial staff is carefully chosen and experienced in the reverse mortgage industry.

Our editorial content is subject to a rigorous review process for quality assurance.

All writers on our team are required to uphold GoodLife Home Loan®’s editorial guidelines listed above.

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